Idea 2

This advert has more of a stronger meaning towards people this advert isnt for someone to be entertained its to make people aware of the risks of driving a car and crossing the road.
i want my advert to have a strong meaing within it but at the same time easily understandable, my target audience for this advert would be for all ages as it relates to everyone.

Pros.
The pros for this video are that i dont have to get footage of a car hitting someone at speed as this would not be suitble there are many different ways to do it as this advert below shows.