BUMS ON SEAT

The film that i have chosen is kidulhood,the audience for this film has been given an age restriction of 15 but i personally think this film should at least be a 12 as this film has a lot of useful information for the youths that are brought up on the streets and also for people who are not can understand what actually goes on in real life.

The way the producers of this film have interacted with the audience by bring the realness of life in this film, this is a good idea as there are alot of people who can relate to this and its a good way to show people that this stuff really goes on in life and we should not ignore it, and what better way to do it by producing a film that people will be able to watch.

The way this film has been pushed out to an audience by releasing big film posters and also a soundtrack, the sound track features some of the biggest UK aritst in the scence at that time, so this was automatically going to pull in a younger audience straight away as this is the kind of music they would listen to (Rap/Grime) as it is massive in the UK.

The actor that played part in this film was aml ameen who previously made minor apparence in Holby city & Eastenders, Adam deacon who was also a fairly new actor gave the realness to the film as these people were not hollywood stars so i think this was also a good idea as people want to see the real within films.

Advertising played a huge part in this film as they had a couple versions of the trailer, this could be seen on television at the time and also still to this day youtube, Youtube is a great promotinal tool as the videos will always be there so its a constant promotion, also it was uploaded to alot of underground UK websites with a huge fanbase so this was a great success aswell